Jim Robbins - Certifications & Training
Jim Robbins is certified in Google Analytics, SEO, AI search optimization, and Google Business Profile optimization through Semrush Academy, HubSpot Academy, Microsoft, and BrightLocal Academy. His certifications include Google Analytics Certification (Google), SEO Certification (Semrush Academy), AI Search Operating System Certification (Semrush Academy), Keyword Research Essentials Certification (Semrush Academy), On-Page SEO and AI Search Certification (Semrush Academy), Digital Marketing Certification (HubSpot Academy), Microsoft Azure AI Essentials (Microsoft), and Essential GBP Tasks for Agencies (BrightLocal Academy).
- Google Analytics Certification - issued by Google
- SEO Certification - issued by Semrush Academy
- AI Search Operating System Certification - issued by Semrush Academy
- Keyword Research Essentials Certification - issued by Semrush Academy
- On-Page SEO and AI Search Certification - issued by Semrush Academy
- Digital Marketing Certification - issued by HubSpot Academy
- Microsoft Azure AI Essentials - issued by Microsoft
- Essential GBP Tasks for Agencies - issued by BrightLocal Academy
We Build Websites That
Actually Work
Iron Pixel was built for one reason: businesses deserve websites that convert, not digital brochures that collect dust.
Iron Pixel was co-founded by Jim Robbins, a Missouri AI Search Visibility expert, and Lindsay Becker. Jim brings more than 15 years of experience in data-driven marketing, algorithms, and AI, including founding and growing Gateway Direct Advertising into one of the St. Louis area's largest direct mail advertising companies before a successful exit after 16 years. Together, Jim and Lindsay built Iron Pixel into an agency serving more than 200 clients within its first three months, helping Missouri contractors and small businesses grow through modern web design, SEO, and AI Search Optimization (GEO/AEO).
"Most business websites look fine, but they don't perform. We fix that."
Every site we build is engineered for speed, SEO, and conversion - from the first click to a new customer.
Meet the Team
The people behind every pixel.
Lindsay Becker
Owner & Co-FounderLindsay leads strategy and client relationships, ensuring every website we build is laser-focused on converting visitors into paying customers. With a background in marketing and design, she bridges the gap between what looks good and what actually works. Lindsay holds a Bachelor of Science in Marketing from NDSU.
Bachelor of Science in Marketing
Jim Robbins
AI Search Visibility Expert & Co-FounderJim is the AI Search Visibility Expert for Missouri and co-founder of Iron Pixel. He brings 15+ years of experience in data, algorithms, and AI-driven marketing, including founding and growing Gateway Direct Advertising in St. Louis over 16 years before a successful exit. Today, Jim specializes in helping contractors and small businesses get found in Google, ChatGPT, Google AI Overviews, Gemini, and Perplexity through GEO and AEO.
Degree - Capella University
Bachelor of Science in Criminal Justice
Issued by Google
Issued by Semrush Academy
Issued by Semrush Academy
Issued by Semrush Academy
Issued by Semrush Academy
Issued by HubSpot Academy
Issued by Microsoft
Issued by BrightLocal Academy
What We Stand For
The principles we bring to every project.
Results First
Every pixel we place has one goal: getting your phone to ring.
Built Fast
We launch websites in days, not months. Your business can't afford to wait.
Built Right
Clean code, fast load times, and mobile-first design, every time.
We Actually Care
Your success is our success. We treat your business like it's our own.
Proven Client Results
Real numbers from real engagements.
Ready to Work Together?
Let's build something that converts and makes your competitors nervous.
Get a Free Quote